Coaches Corner: Building A Swim Business & Having Fun Doing It

By Fitter and Faster Staff

Over the past decade, Nitro Swimming has become one of the finest club teams and swimming businesses in the United States. This week, our  Coaches Corner episode features the visionary behind the magic at Nitro, Coach & Co-Owner, Mike Koleber. Mike and his wife Tracey have developed several “swim centers” in Texas, all of which operate a full-time lessons program, swim school, and USA Swimming Club team component. Nitro has produced national team members, NCAA champions, and focuses on all aspects of development while reinforcing enjoyment of the sport and a love for lifelong fitness.

Koleber also serves as the President of the American Swimming Coaches Association (ASCA) and has contributed in a leadership capacity throughout multiple committees in USA Swimming at both the national and local levels.

This is episode that all coaches, parents and team administrators won’t want to miss! Find out the things you NEED to know about before deciding to build your own team, a new facility, and running a swim-business from the ground up!

You can find one of our swim camps by visiting our website here:

Visit to register for all of our upcoming webinars! 

Be sure to follow us on social media to stay up to date on all future #FFTLive

Instagram: @fitterandfasterswimtour

Twitter: @fitterandfaster